Royal turf wars: What William and Kate’s US toehold really means
The Prince and Princess of Wales have reapplied for US trademarks for their charity, sparking speculation among royal watchers of a “stateside turf war” with William’s estranged brother and his wife.
The “pending” application to the US Patent and Trademark Office by the Royal Foundation of the Prince and Princess of Wales hints at potential charity events related to mental health.
“Printed matter, namely books, pamphlets, periodicals, newsletters, magazines, informational brochures, and reports, paper banners and printed posters … in relation to charitable activities in the field of mental health,” reads the application, which was submitted a year ago.
As of a September 5 update, “the trademark application has been accepted by the office (has met the minimum filing requirements) and that this application has been assigned to an examiner”.
‘Direct competition’
GB News points out William and Kate, both 42, “will now be in direct competition with the Archewell Foundation”, founded by Prince Harry and Meghan Markle before their move to the US in 2020.
The Sussexes have worked hard in the past four years to establish their “power couple” brand in the US.
But in a never-ending game of one-upmanship, William and Kate’s plan has reportedly left Meghan “shocked”.
“Meghan was quite shocked when she found out that Kate and William plan to do more work in America after trademarking their foundation’s brand with authorities,” a source told OK!.
“Although they have made a couple of trips to the US, it’s not really part of their territory and now Meghan feels they could be moving in on her turf.”
