Meghan Markle’s brand is predicted to receive an unexpected ‘boost’ from a heated dispute involving her staff.
EXCLUSIVE: A PR expert pinpointed the outcome the latest allegations made against Meghan Markle could have on the launch of her lifestyle brand, American Riviera Orchard.
Meghan Markle’s latest staffing row drama could end up boosting her lifestyle brand, American Riviera Orchard’s launch, a PR expert has claimed.
The Duchess of Sussex was caught at the centre of a media storm last month after a US outlet published a scathing report labelling her “Duchess Difficult” and claiming that her staff are allegedly “terrified” of her and her “belittling” behaviour towards them.
The Hollywood Reporter cited a current senior staffer who claimed that she acts like a “dictator in high heels”, while the story also mentioned Meghan’s “penchant for noisy tantrums and angry 5 a.m. emails.
Us Weekly followed up with a cover story which included various current and former employees of the Sussex couple who defended the Duchess and praised her for her “kindness”, shorty before new claims were published by the Daily Beast, which alleged that Meghan made people “feel like s**t”. The Duchess of Sussex has declined to comment on the latest claims.
But a PR expert suggested that the latest negative press aimed at Meghan could end up having a somewhat positive impact on the launch of American Riviera Orchard as it could generate a greater reach.